Family lawyer Mark Chinn offers help for family lawyers who hate marketing.
We have just been through a basic list every good marketer would follow in order to have a successful, professional business. The question, then, is how can a person who does not want to do any of those basic things encourage and promote their own profession or business. Any marketer knows that trying to get a non-marketer to do any of the things on the list above is like trying to drive a square peg into a round hole. It just simply will not work. How then can a non?marketer approach pursuing his profession or business in a way which will lead to more customers and a lasting business?
Listed below are some simple steps non-marketers can take to promote their profession or their business without feeling like they are marketing in the same way that marketers do.
In conclusion, I would like for all of you non-marketers out there to take from this article the following simple concepts:
Mark A. Chinn is a Jackson, Mississippi attorney who is listed in The Best Lawyers in America in Family Law and the founder of the family-law firm Chinn & Associates . He is author of How To Build and Manage a Family Law Practice and a contributing author of How to Capture and Keep Clients, both published by the American Bar Association. He can be reached at (601) 366-4410 and (888) 477-4410. View his Divorce Magazine profile..